In
the news

Featured in
USA Today
July 2, 1997. |
Grill makers stake out tasty
top-end market |
Blue collar too?
Marketers say high-end grills aren't just for the rich. Consumers who've
bought inexpensive grills in the past, only to replace them because they've rusted out or
broken down, can justify a four-figure grill. "People are really tired of spending
$300 to $400 every few years on a new grill," Frontgate's Shattuck says. "Why
not get a really quality piece that will last the rest of their lives?"That's what prompted Craig and Becki Chadwell of Kalamazoo, Mich., to spend
$3,000 for an Iron Works grill. They've been using it nightly since it arrived last
Friday.
"We're really middle-class people, but we've bought four grills since we were
married 11 years ago, and figured we might as well spend money for one grill that will
probably be the last one we buy," says Becki, 32. |
Featured in Fortune Magazines Extreme Shopping
August 18, 1997 |
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It Feeds a Village
Ed Brown
If you ever decide to pay $10,000 for an Iron Works Deluxe Signature Series grill, be
warned: it may well be the most guilt-inducing purchase you'll ever make. The guilt will
strike when you lead your friends out to the backyard, where they'll gape as you toss some
thick, juicy steaks on the Deluxe Signature Series' eight-foot expanse of sturdy titanium
grates. (Its three-foot little brother is depicted at right.) Because at some point it
will occur to you that with this grill, the world's largest and most expensive, you could
have invited everyone on your block. In fact, this grill could service a sizable town.
How sizable? This patio
beast can cook up to 1,500 hot dogs an hour in adverse weather conditions--like when it's
20 degrees below zero. If you don't hold your cookouts in the dead of Minnesotan winters,
your hourly output may increase to 2,000 hot dogs. Or 600 burgers. Or 130 half-chickens.
Or a 100-pound pig with an apple stuck in its mouth. "It'd probably cook your
mother-in-law too," jokes Paul Faaborg, the grill's inventor and president of its
manufacturer, the Iron Works in Stockbridge, Mich. He also points out that this grill's
"roto-convection air system" is gentle enough to bake a pie.
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Rated one of the
Great Grills of 1997
Featured in On The Grill
The Magazine for Grill Lovers and Outdoor Leisure Living
February 1997. |
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The Iron Works Deluxe Patio Grill
The Iron Works, known for its quality professional and commercial barbecue grills,
enters the residential marker with durable stainless steel grills that are built for
serious outdoor cookers. The Deluxe Patio Grill is constructed of heavy gauge stainless
steel inside and out and features heavy-duty commercial grates. Roto convection air design
allows for food to remain stationary while the cooking environment rotates around it,
thereby eliminating the need for a rotisserie. 
Multiple use grill with roll cover allows for direct and indirect cooking. The Iron
Works offers these grills in a variety of sizes with cooking areas that range in widths of
24 to 96 inches. Options available include an umbrella holder, griddle plate, steam pan,
smoker box, heavy duty utensils, stainless steel tank cover and vinyl covers. For more
information about Iron Works Grills, phone the company at (517) 851-8889 or via fax
(517)851-8878. |
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